Welcome to Richelle’s Resume
leungrichelle@gmail.com
https://richelleleung.com
Toronto, ON
Qualifications
- Have 5+ years of experience in user-interface and user-experience, developing wireframes and high-fidelity prototypes, conducting usabilities tests and deep-dive data analytics with successful AB testing models, and experience in digital communications
- Proficient in working with technology and software including Figma, Photoshop, Illustrator, HTML/CSS, InDesign, After Effects, Premiere, Lightroom, Microsoft Office
- Worked in Agile environment and is familiar with Jira and Confluence
- Creative and flexible, fast learner with strong work ethic, highly organized, and detail-oriented
- Fluent in English, Cantonese, and Mandarin
Education
Advanced Diploma of Graphic Design
Jan 2020 – Dec 2021
Seneca College
Ontario College Advance Diploma of Graphic Design
Bachelor of Science
Sept 2015 – Apr 2019
University of Waterloo
Honours Science and
Medical Physiology Minor
Experiences
UX/UI Designer (Mar 2021- Present)
Investing News Network
- Designed new UXUI products, such as landing pages and responsive web pages, homepages, modals, emails, etc. in an end-to-end process. This includes user research on market needs, deep-dive existing data analytics and KPIs, brainstorming ideas, wire-framing, prototyping, usability testing, developing, and maintenance.
- Improved leads by 18% on landing pages and improved CTRs by 15% on emails through identifying improvement opportunities and revised existing UXUI products via AB testings with deep-dive data analytics and user experience research.
- Worked in Agile environment, in processes of scrum planning, daily sprints, and sprint retrospectives. user flows, creating effective wireframes and high-fidelity prototypes, and user testing, via Figma and Adobe Creative Suites, Jira, and more.
- Worked closely with product manager, developer, stakeholders, and the marketing, productions, and editorial teams to ensure the processes were on-track and new products were maintained. Or when there were concerns or blockers, to ensure everything was discussed to be resolved across all teams and stakeholders.
Graphic Designer Contractor ( Nov 2021- Mar 2021)
Innermost Digital
- Responsible for wide range of projects including high-fidelity websites, posters, illustrations, video illustrations, image sourcing, and more, using Figma and Adobe Creative Suites
- Communicated with teams on specific projects to develop efficient cooperative efforts
Graphics Director (Jan 2016 – Dec 2018)
Cantonese Multimedia Productions, University of Waterloo
- Led weekly graphic design workshop, taught member about design principles, and design magazine layouts using Adobe Software
- Planned, organized, and came up with promotion tactics for special events in team settings, including promotional poster designs
- Dealt with administrative tasks, such as reorganizing team structure and setting term goals
VP Marketing (Jan 2017 – Dec 2018)
Alpha Education, University of Waterloo
- Responsible for marketing tactics, including event planning and designing posters
- Managed social media communications and organized booths to promote events
- Collaborated with other team leaders to develop schemes to increase club visibility